For the First Time Ever in Company History, No Two Plans Are Alike
NEW YORK, Nov. 8, 2021 /PRNewswire/ — Today, WW International, Inc. (NASDAQ: WW), announces the global launch of its groundbreaking new PersonalPoints Program: a revolutionary, truly individualized and livable path to sustainable weight management and healthy living. Driven by cutting-edge nutrition and behavior change science as well as consumer research, the new program makes losing weight and reaching wellness goals simpler and more attainable, all while helping members continue to live their best, fullest lives. WW PersonalPoints has been proven to deliver clinically significant weight loss; decreases in hunger and food cravings; increases in physical activity and healthy habit formation; as well as improvements in overall well-being and quality of life.1 And as always with any WW program, no foods are off limits.
Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/8974651-ww-international-announces-global-launch-new-personalpoints-program/
Studies have proven that individualized programs work,2,3,4 and this new program is more personalized than ever; in fact, it’s the first time in the company’s history where no two plans are alike, making it easier for members to achieve their goals and sustain them over time. WW PersonalPoints delivers a trifecta of game-changing new elements that work together to yield weight and wellness benefits, including:
Individualized plans, custom-built for each member: Upon sign-up, members complete the new PersonalPoints Engine, WW’s proprietary assessment that merges a member’s food and activity preferences with WW’s nutritional algorithm to generate an individualized weight loss and wellness plan. Each member has a unique PersonalPoints Budget with food and activity targets and their very own ZeroPoint™ foods list, based on the foods they say they love and can’t live without – such as avocado, a new ZeroPoint food option – to help them stay full and feel satisfied. ZeroPoint foods – nutritional powerhouses that members reach for often and do not need to be weighed, measured or tracked – form the foundation for a healthy pattern of eating, as recommended by national and international guidelines.
The most advanced food algorithm to date: For the first time since 2015, WW has updated its awarding-winning Points® system to account for added sugar, unsaturated fat and fiber in addition to other nutrients. WW’s team of registered dietitians and nutrition scientists developed the rigorously tested food algorithm to reflect the latest in healthy …….