What makes a beauty product “great” in 2022? For the beauty team at ELLE, the secret sauce to a Future of Beauty-worthy launch goes something like this: a breakthrough formula, never-before-seen level of inclusivity, and advancements in results. We gazed into our crystal (makeup) ball—reviewing hundreds of submissions—and selected the most exciting launches in the market right now to bring you this year’s Future of Beauty winners. Check them out—and shop them!—below.
Getty + Design Leah Romero
Shani Darden by Déesse PRO LED Light Mask
Facialist Shani Darden incorporates LED when she’s treating clients like Jessica Alba and Rosie Huntington-Whiteley. Now, the benefits can be replicated on your couch with Shani Darden by Déesse’s PRO LED Light Mask, which has triple the number of lights as its direct competitors and is the strongest on the consumer market.
Therabody TheraFace Pro with Gel
Customers using the Theragun massage tool on their faces and necks (to ease tense foreheads and jaws) is the origin story behind the TheraFace Pro, which has three face-safe percussive attachments plus cleansing, LED light, and microcurrent rings to lift, cleanse, and much, much more.
NuFace TRINITY+ Starter Kit
It took over a decade and 42 revisions before NuFace released an update to Trinity, its popular microcurrent device. Now named the Trinity+, the new tool comes with 25 percent more power and an app for a more precise lift and tone.
The Lyma Laser device combines red LED lights with a 500 milliwatt laser into a handheld anti-aging device that’s safe for all skin tones.
OLEHENRIKSEN Banana Bright+ Vitamin C Eye Crème
Giving one of Sephora’s top sellers a makeover? Brave. Ole Henriksen’s best-selling eye cream has a new name and an even better formula: the glow-inducing vitamin C that shoppers know and love is more potent than ever.
Glow Recipe Watermelon Glow AHA Night Treatment
Glow Recipe also did the R&D to make its beloved facial-in-a-tub product more universally tolerated—but still as smoothing and brightening.
Decorté Liposome Advanced Repair Serum
Japanese brand Decorté started researching liposomes (tiny vesicles that help kick-start the delivery of active ingredients …….