Eilish: Launching in November, Grammy Award-winning artist Billie Eilish reveals her first venture into beauty with a fragrance developed in partnership with Parlux. The amber gourmand perfume is described as cozy and nostalgic, with notes of amber, cocoa, vanilla, and warm spices. The bottle is inspired by Billie’s favorite parts of the body: the chest, neck, and collarbone, and is gilded in beautiful amber-bronze. The perfume will launch direct-to-consumer priced at $68. WWD reported industry sources estimate the fragrance to reach $60 million in sales for its first year on the market.
Source: https://beautymatter.com/articles/2021-week-43-new-beauty-and-product-launches
